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Building a Solid Reputation

Your reputation is the world’s opinion of your character. Your character determines how much others trust you. And the trust you inspire determines how many opportunities you will receive. Your [...]

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How To Create Loyalty For Your Business

In the winter of 1934, Earl Nichols of London, Ontario, was 33 years old, unemployed, and flat broke. It was the middle of the Great Depression. The economy had ground to a halt, and there were [...]

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Are You Easy to Do Business With?

Are You Easy to Do Business With? Studies have shown that one of the most important factors in obtaining and retaining customers is how easy you are to do business with. That’s especially true in [...]

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The Buyer’s Journey

No matter what business you’re in, your ultimate job is to lead your customer along the buyer’s journey. This is defined as “the experience prospects go through before they become customers.” All [...]

Powerful Tip To Improve Sales

Here’s a proven tip that won’t cost much but your time, yet could be just the ticket to improve your sales. The personal touch can bring dramatic results, as evidenced by the Stash Tea Company, [...]

Barter for Startups

Start-up businesses can conserve precious operating cash by making purchases with their products rather than their profits, thus freeing up cash and bringing in new sources of business through [...]

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